top of page
THE CRITICAL FRICTION POINT

Only 2% of Online Leads Convert.
We Handle the Other 98%.

Most agents drop leads too early. Nurturing 98% of prospects requires endless automated followups, customized content sequences, and patience most active producers do not possess.

THE PIPELINE IN ACTION:

STAGE 01

Lead Generated

Facebook/Instagram ads capture target details.

STAGE 02

Platform Nurture

Classy Agent auto-nurtures with rich local content.

STAGE 03

Warm Transfer

Prospect requests booking; direct phone connection.

STAGE 04

You Close Deal

You step in for physical consultation & signature.

No more cold calling. No more hiring inside sales reps. Just qualified, ready-to-meet clients handed to you on a silver platter.

THE ULTIMATE AGENT SUITE

Stop Buying Leads.
Start Building Clients.

Manhattan is a complete client-generation system designed to help you attract the right people, earn their trust, capture opportunities, nurture prospects, and turn appointments into signed clients.

START MY 7-DAY FREE TRIAL

Facebook & Instagram Ads • Agent Website • Build Trust • AI Nurture • Conversion Tools

Screenshot 2026-08-30 at 8.06.01 PM 1

Growing Your Business Shouldn’t Be This Complicated.

Most agents are trying to solve the same problems: finding leads, building trust, following up, and converting prospects into clients. Manhattan connects the entire journey in one system.

Manhattan brings it all together.

Facebook & Instagram Ads

→

Agent AI Videos

→

Client Application

→

Automated Follow-Up

→

You Close
ATTRACT

→

TRUST

→

CAPTURE

→

NURTURE

→

CONVERT

01 — ATTRACT

Get the Right People to Your Website.

Classy Agent makes it easy to launch professional Facebook and Instagram campaigns designed to reach people in your market and bring them into your world.

THE CLASSY AGENT DIFFERENCE

1

Running ads yourself:

Creative, targeting, setup, and launch take time and expertise.

2

Classy Agent:

Choose your campaign, market, and budget. We make launching easy.

FROM STRANGER → TO WEBSITE VISITOR.

STEP 1

Put Something Worth Clicking in Their Feed.

Professional real-estate campaigns put your listings and services in front of people in your market.

AD GETS THEIR ATTENTION

Screenshot 2026-10-03 at 3.03.29 PM 1

STEP 2

You Choose the Market. Classy Agent Makes It Easy.

Choose where you want to advertise, set your budget, and launch a professional campaign without building everything from scratch.

CHOOSE YOUR MARKET · SET YOUR BUDGET · LAUNCH

Rectangle

THE RESULT

The Right People Arrive on Your Website.

✓ WEBSITE VISITOR

Arrived on Your Website

Saw your campaign

Clicked to learn more

Entered your world

→ TRUST BUILDING BEGINS

02 — TRUST

Turn a Stranger Into Someone Who Already Trusts You.

Getting the click isn’t enough. Before someone chooses an agent, they need a reason to believe you’re the right person to guide them.

THE CLASSY AGENT DIFFERENCE

1

Most agent websites:

Show people houses.

2

Classy Agent:

Shows people why they should trust you.

Your website shouldn’t just showcase homes. It should showcase you.

FROM WEBSITE VISITOR → TO TRUSTED PROSPECT.

STEP 1

A Property Gets Their Attention.

They arrive looking at a home. But the property is only the doorway.

Screenshot 2026-10-03 at 3.07.53 PM 1

STEP 2

Your Expertise Gives Them a Reason to Stay.

Instead of another generic real-estate website, they discover useful advice from an agent who knows what they’re talking about.

PROVES EXPERTISE

They hear you answer real questions.

BUILDS FAMILIARITY

They spend time learning from you.

SHOWS YOU CARE

You’re helping before you’ve ever been hired.

image 10

THE RESULT

You’re Not a Stranger Anymore.

✓ TRUST ESTABLISHED

They’ve spent time learning from you.

They’ve heard your advice.

They’ve seen your expertise.

They know how you think.

→ NOW THEY’RE READY TO ENGAGE

03 — CAPTURE

Turn Trust Into Action.

Once a prospect trusts you, Classy Agent makes it easy for them to raise their hand and tell you what they need.

THE CLASSY AGENT DIFFERENCE

1

Most agent websites:

Wait for visitors to call.

2

Classy Agent:

Gives interested prospects a clear next step.

They know you. Now you get to know them.

FROM TRUSTED PROSPECT → TO QUALIFIED LEAD.

STEP 1

They’re Ready to Take the Next Step.

Once trust is established, Classy Agent gives prospects clear ways to take action.

READY TO TAKE ACTION?

Schedule a Showing

See a home in person

Ask a Question

Get a quick answer

Work With Me

Start the application

STEP 2

They Tell You What They Need.

High-intent prospects can complete a branded application that captures more than contact information—it captures intent.

GOALS · TIMELINE · BUDGET · FINANCING · PREFERENCES

Screenshot 2026-10-03 at 3.11.55 PM 1

THE RESULT

You Know Who They Are—and What They Need.

✓ QUALIFIED LEAD

Ready for Nurture

Contact information captured

Goals and timeline identified

Ready for AI nurture

→ AI NURTURE BEGINS

04 — NURTURE WITH AI

Stop chasing leads. Let AI find the ones ready to talk.

AI handles the follow-up by phone, email, and text—until your lead is ready to talk to you.

THE CLASSY AGENT DIFFERENCE

1

Other lead companies:

Give you a name, email and phone number.

2

Classy Agent:

Works the lead until they’re ready to talk to you.

FROM QUALIFIED LEAD → TO APPOINTMENT.

STEP 1

AI starts the conversation

Qualified Lead → AI Conversation
Instant response. A natural conversation.

AI

Live

CL

Talking with AI

STEP 2

AI keeps the lead engaged

Consistent Follow-Up
Personalized nurturing, without the chase.

AI

Sent

Email + text follow-up

DAY 1 · EMAIL

Homes picked for you.

DAY 3 · TEXT
Any favorites so far?

DAY 7 · FOLLOW-UP
Ready for the next step?

STEP 3

A Ready Prospect Lands on Your Calendar

AI: “Would you like to talk with your agent?”   Buyer: “Thursday works.”

✓ Appointment Booked

Buyer Consultation

Thursday, 2:00 PM

Added to Your Calendar

→ YOU TAKE OVER FROM HERE

FROM APPOINTMENT → TO SIGNED CLIENT.

CALL 1

The Discovery Call

Listen first. Understand their goals. Build trust.

The client does most of the talking while you ask the right questions, take notes, and understand exactly what they need.

Listen
Understand
Build Trust
Rectangle

Live

Rectangle

Taking Notes

NOTES

Goal · Buy a home
Area · Upper West Side
Timing · Move-in ready

CALL 2

The Sales Presentation

Show them exactly why you’re the right agent.

Share your screen, demonstrate your expertise, explain your process, and show the client exactly how you’ll help them succeed.

Demonstrate Expertise
Explain Your Process
Ask for the Business
Rectangle

Screen Share

Buyer Presentation

AGENT PRESENTATION

• Market overview
• Target neighborhoods
• Search strategy
• Next steps

THE RESULT

A Prospect Becomes a Client.

✓ CLIENT SIGNED

Client Agreement

Agreement completed

Client relationship established

05 — CONVERT

Turn a Warm Prospect Into a Signed Client.

Getting the appointment is only the beginning. Classy Agent gives you a proven two-call framework to build trust, demonstrate your expertise, and confidently ask for the client’s business.

THE CLASSY AGENT DIFFERENCE

1

Most lead-gen companies:

Stop once the appointment is booked.

2

Classy Agent:

Gives you a repeatable framework to turn the conversation into a signed client.

AND THAT’S NOT ALL

Your Entire Social Media System Is Included, Too.

Manhattan includes everything in the Charleston Plan—giving you professionally branded social content working in the background while the Manhattan system helps you attract, nurture, and convert clients.

Screenshot 2026-09-29 at 9.50.29 PM 1

Professional Facebook & Instagram Content

Curated listing highlights, neighborhood stories, and educational content that keep your audience active and professional without the constant content grind.

Reels, Carousels, Home Tours & Real Estate Education

A balanced mix of content gives buyers and sellers more reasons to notice you, follow you, and remember you.

Automatically Branded to You

Your content is branded with your name, profile, and visual identity so your social presence stays polished and consistent.

INCLUDED VALUE

Everything in the Charleston Plan is included with Manhattan.

Social publishing, branded content, Reels, Carousels, Home Tours, and real-estate education are all included in the same plan.

WHY WE BUILT CLASSY AGENT

A Message From Our Founder

We built Classy Agent around a simple belief: great real estate agents shouldn’t have to become marketers, ad experts, content creators, and CRM specialists just to grow their business.

But after years in this industry, I’ve become convinced we’re solving the wrong problems.

01 — THE WEBSITE PROBLEM

Real Estate Websites Focus on the Wrong Thing.

Most agent websites are built around houses. But your clients can find houses anywhere.

What they can’t find everywhere is you.

Homes get their attention. The agent earns their trust.

That’s why Classy Agent websites are designed to showcase the agent—not just the inventory. Educational videos, guides, and real advice allow prospects to spend time learning from you, understanding how you think, and building trust before you’ve ever spoken.

“Your website shouldn’t just showcase homes. It should showcase you.”

02 — THE LEAD GENERATION PROBLEM

Lead Generation Stops Too Early.

Most lead-generation companies consider the job finished when they deliver a name, email address, and phone number.

We don’t think that’s a lead-generation system. We think that’s where the work begins.

Classy Agent is being built to help move that person through the entire journey—from first click, to trust, to captured lead, to nurtured prospect, to appointment.

THE GOAL ISN’T THE LEAD.

THE GOAL IS THE SIGNED CLIENT.

That’s the idea behind Manhattan.

Manhattan isn’t another collection of disconnected marketing tools. It’s one system designed around the entire journey from stranger to signed client.

STRANGER

→

TRUSTED PROSPECT

→

QUALIFIED LEAD

→

APPOINTMENT

→

SIGNED CLIENT

That’s what we’re building: a better way to turn attention into trust, trust into opportunity, and opportunity into clients.

founder-photo

Rob Bruce

Founder, Classy Agent

CLEAR, PREDICTABLE COSTS.

Choose your billing cycle.

MONTHLY

$149

/ month

Billed monthly

Facebook & Instagram Lead Generation

Automated Lead Nurture

Premium Agent Website

Social Media Automation

Reels & Carousels

Buyer & Seller Presentations

Home Tour Tools

Contract Analysis

Marketing Analytics

Start Free 7-Day Trial

No setup fees • Cancel or pause anytime

BEST VALUE

QUARTERLY

$380

/ quarter

Equivalent to $127/month
Save $67 every 3 months

Facebook & Instagram Lead Generation

Automated Lead Nurture

Premium Agent Website

Social Media Automation

Reels & Carousels

Buyer & Seller Presentations

Home Tour Tools

Contract Analysis

Marketing Analytics

Start Free 7-Day Trial

No setup fees • Cancel or pause anytime

BUILT FOR THE WAY REAL ESTATE ACTUALLY WORKS

One System. Every Step of the Client Journey.

Manhattan brings your advertising, agent website, lead capture, AI nurture, conversion process, and social media together in one connected system.

ATTRACT

Launch professional Facebook & Instagram campaigns.

TRUST

Build authority with an agent-first website and educational content.

CAPTURE

Give high-intent prospects clear ways to raise their hand.

NURTURE

Use AI-powered follow-up to keep leads engaged.

CONVERT

Follow a repeatable process designed to turn appointments into clients.

Frequently Asked Questions

  • No. Classy Agent AI is an independent software and media tool. Your personal brand remains completely yours, adhering directly to your broker's compliance guidelines.

  • We currently support licensed practitioners across all major US MLS networks and localized real estate markets.

  • Once you start your trial, we’ll begin setting up your branded platform. Most accounts are fully configured within 7 business days.

  • Your social media posts are fully branded to you, while your agent website works as a powerful conversion funnel—building trust, showcasing your expertise, and demonstrating your commitment to helping clients. By positioning your brand under the Classy Agent umbrella, you gain added credibility while being featured as one of the exclusive Classy Agents serving your local market.

  • We believe in earning your business every single month. All packages operate on monthly subscriptions. There are zero long-term commitments or contract traps.

UNLEASH YOUR POTENTIAL

Stop Buying Leads.
Start Building Clients.

Manhattan gives you one connected system to attract the right people, build trust, capture opportunities, nurture prospects, and turn appointments into signed clients.

START MY 7-DAY FREE TRIAL

$0 today • Cancel anytime

No contracts. No setup fees.

  • Instagram
  • Facebook
  • X
  • LinkedIn
  • Youtube
  • TikTok
Classy agent video texting a client
Buyer Presentation
Seller Presentation
Custom CMA Guide
Updated New Construction Playbook
Open House Thank You

Classy Agent

Classy Agent is the premium social automation company for REALTORS ®. Offering an elevated experience for real estate agent entrepreneurs through carefully curated, editorial quality images and design assets that will help build your brand and take your businesses to the next level.

  • Instagram
  • Facebook
  • X
  • LinkedIn
  • Youtube
  • TikTok
The Local Holiday Handbook Lead Magnet
Screenshot 2026-08-30 at 10.56.13 PM 2

01

Facebook Ads That Actually Work

Most agents waste thousands on Facebook ads that attract tire-kickers, not real buyers and sellers. Creating ads that resonate with the right audience requires design and copywriting expertise most agents don't have time to master.

The Manhattan Solution:

Classy Agent deploys battle-tested Facebook and Instagram campaigns designed specifically for high-intent real estate lead acquisition. Our ready-made ad framework attracts serious buyers and motivated sellers directly into your personal agent portal.

01

Facebook Ads That Actually Work

Most agents waste thousands on Facebook ads that attract tire-kickers, not real buyers and sellers. Creating ads that resonate with the right audience requires design and copywriting expertise most agents don't have time to master.

The Manhattan Solution:

Classy Agent deploys battle-tested Facebook and Instagram campaigns designed specifically for high-intent real estate lead acquisition. Our ready-made ad framework attracts serious buyers and motivated sellers directly into your personal agent portal.

Active Ad Campaign Preview

Status: Delivering

Rectangle
image 6

Establish Expertise

Use elegant video player systems and downloadable, gated local guidebooks to immediately anchor your digital authority the second someone lands on your page.

Screenshot 2026-08-30 at 9.52.02 PM 1

Build Instant Trust

Clean interface designs, verified client testimonial blocks, and interactive market statistic indicators that reassure prospects they are making the safest choice.

image 7

Show Local Knowledge

Deploy curated neighborhood directories, local school ratings, and transaction histories proving you know the geographic parameters better than any portal.

UNCOMPROMISING PRESENCE

Your Website Should Be Your Best Salesperson

Traditional real estate sites function as flat digital brochures. Classy Agent transforms your domain into a dynamic lead conversion asset.

UNCOMPROMISING PRESENCE

Your Website Should Be Your Best Salesperson

Traditional real estate sites function as flat digital brochures. Classy Agent transforms your domain into a dynamic lead conversion asset.

Rectangle

Establish Expertise

Use elegant video player systems and downloadable, gated local guidebooks to immediately anchor your digital authority the second someone lands on your page.

Rectangle

Build Instant Trust

Clean interface designs, verified client testimonial blocks, and interactive market statistic indicators that reassure prospects they are making the safest choice.

Rectangle

Show Local Knowledge

Deploy curated neighborhood directories, local school ratings, and transaction histories proving you know the geographic parameters better than any portal.

UNRIVALED PRESENTATIONS

From Lead to Signed Client

Rectangle

Pre-Made Buyer Presentations

Customized specifically to your individual branding, these polished physical and digital presentations help you dominate buyer consultations and get agreements signed on the spot.

Rectangle

Pre-Made Seller Presentations

High-end listing presentation decks that showcase your marketing strategy, transaction stats, and local market expertise to easily win luxury listings.

UNCOMPROMISING UTILITIES

Tools That Make Your Life Easier

Home Tour Itinerary Builder

Plan, map, and export polished showing itineraries with integrated route mapping and community details to share directly with your buyers.

Contract Review Plugin

AI-powered contract analysis that highlights key contingencies, dates, and obligations to make reviewing purchase agreements fast and easy.

Seamless CRM Integration

Centralize your leads, transaction milestones, historical notes, and communications in one single portal without any complex manual entry.

Performance Analytics

Track active ad expenditures, click-through margins, cost per lead parameters, and overall conversion pipeline analytics in real time.

Print Media Branded to Agents

Classy Agent Buyer Presentation
Sellers Presentation
Comparative Market Analysis Guide
New Construction Playbook
Buyer Presentation
Sellers Presentation
Custom CMA Guide
New Construction Playbook
bottom of page